Gyeonggi-do increases export marketing by e-Trade
Createdd 2004-01-03 Hit 6398
Contents
Due to the rapid increase of Internet access, Internet electronic commerce, e-business and other services, Gyeonggi-do is pushing to activate e-trade for the growth of small and medium-size enterprises who are confronting an environmental turn from off-line to on-line transactions.
In accordance with this, Gyeonggi Province is planning to enhance competitiveness and reduce transaction expenses by selecting 600 e-trade frontier enterprises and helping then to independently execute trade transactions through the Internet. Selected companies will be supported for 1~2 years so that they can carry out on-line services as receiving order productions.
Through the 1~2 years, support will be given in the following three steps; *1 step (creating a home page, electronic catalogs, employment of Internet trade manpower)->2 step (marketing of offer registration, business proposals, product marketing)->3 step (management).
An e-directory (CD & booklet) containing electronic catalogs of about 700 enterprises will be made and sent to world famous sites and buyers. Manpower for commercial business will be trained at the Gyeonggi Small & Medium Business Center, Gyeonggi Technopark and the Electronic Commerce Resource Center (ECRC). Technical guidance and consulting, latest information and other services will be provided to help enterprises to smoothly deal with the digital economy.
Gyeonggi-do especially plans to provide real-time information on overseas commerce and analysis data and also establish an e-CRM system to collect suggestions that will help reinforce minor enterprises.
Related with this, a database containing basic company information, export items, participation results and other 64 information (available in both Korean and English) on about 18,000 companies.
Key functions include providing overseas commerce information, export support measures on on-line orders, submission on proposals and other data will be collected to help provide custom-made information for customer services.
* e-CRM (Electronic Customer Relationship Management): To enhance policy effectiveness and correspondence through mutual communication between companies by the Internet.