Twelve outcomes of Gyeonggi Province’s K-Content Intellectual Property Convergence Production Support Project will be presented to the public at the “KIP Festa: Route Exploration,” which runs from November 14 to 17 at Starfield Suwon.

The K-Content Intellectual Property Convergence Production Support Project has been propelled by Gyeonggi Province since 2023. Its aim is to help small and medium-sized content production companies in the province strengthen their competitiveness through the discovery of successful models of multifaceted convergence with cutting-edge technologies and various genres and industries using superior intellectual property (IP).

This year’s event saw the participation of seven of Korea’s top IP conglomerates – Kakao Entertainment, Naver Webtoon, Hyundai Department Store, YG PLUS, SAMG Entertainment, Smart Study Ventures and Smilegate – up from five last year. Six new companies also participated as test beds for the 12 completed convergence IPs, as well as demonstration and distribution outlets to expand exhibition opportunities.

The event featured SAMG Entertainment’s popular animation “Catch! Tiny Ping,” Naver Webtoon’s “No Home,” Kakao Entertainment’s “Acorn Culture Center,” Hyundai Department Store’s character “Whitey,” YG PLUS’ “Crunk,” Smilegate’s meta-human “Han Yoo-ah” and other popular IP, including realistic content, merchandise and music videos. The performance exhibition, which runs simultaneously in four areas on the first floor of Starfield Suwon, provides a space to experience and enjoy this content.

Of particular note, “KIP Festa: Route Exploration” will present a new route for the content IP sector, enabling visitors to complete missions and win various prizes by visiting each exhibition space in turn.

As part of the event, a presentation of the outcomes will be held on November 15 (Friday) at the Megabox theater on the 7th floor of Starfield Suwon. The small and medium content producers involved in the 12 funded projects will share their stories of how they were able to shape their ideas and bring them to market. There will also be group discussions and networking sessions with key partners and participants sharing their visions.

“This presentation is not just a content exhibition, but the first to showcase a total of 12 convergence outcomes using the intellectual property rights of small and medium-sized content production companies, as well as the results of cooperation and symbiosis between large and small companies… Gyeonggi Province will continue to maintain a triangular formation with large and small content production companies so that creative ideas can lead to the strengthened competitiveness of K-content,” said Kang Ji-sook, Director of the Content Industry Division of Gyeonggi Province.