○ Gyeonggi Province and Gyeonggi Tourism Organization select 30 foreign creators in Korea from 25 countries as social media supporters
○ Creators to serve as global ambassadors, promoting the charms of Gyeonggi worldwide through social media

The fifth season of the Gyeonggi Tourism Foreign Social Media Supporters, run by the Gyeonggi Provincial Government and the Gyeonggi Tourism Organization, officially launched on May 10 with an opening ceremony at the Sejong Library in Yeoju City.

Known as “Oh! My Gyeonggi (O.M.G.)” supporters, the members were selected through an open recruitment process—both online and offline—targeting foreign residents in Korea with strong social media presences. This year’s team includes 30 creators from various regions around the world, including Asia, the Americas, and Europe.

Over the next seven months through to November, the supporters will explore Gyeonggi’s top tourist destinations, hidden attractions, festivals, events, and must-visit local eateries. They will then share their firsthand experiences by creating engaging content on global platforms such as Instagram, YouTube, and TikTok. By incorporating cultural perspectives and creative styles distinct to their home countries, the supporters will present Gyeonggi to potential international tourists in relatable and engaging formats. The availability of multilingual subtitles will further enhance accessibility to tourism information.

The provincial government anticipates generating fresh, vibrant content that resonates with global audiences and effectively showcases the unique appeal of Gyeonggi across the globe. The initiative is also expected to significantly increase the number of foreign tourists visiting Gyeonggi.

“Gyeonggi is often seen as a location that is close, yet unfamiliar to many foreign tourists,” said Jang Hyang-jeong, Director of Gyeonggi Province’s Tourism Industry Division. “We will actively assist the supporters in creating new, on-the-ground content and hope they will help share Gyeonggi’s diverse attractions with the world.”