GICO, resolved to strive toward a new beginning with a brand new vision

– Declaration of the new vision: “Top public corporation creating a city of happiness”

Gyeonggi Urban Innovation Corporation (GICO, CEO Choi Geum-shik) is resolved to strive toward a new beginning under its new vision. At 3 p.m. on January 28, some 400 executives and employees of GICO attended the New Vision Declaration Ceremony, held at the Gyeonggi Arts Center.

Under the new vision of becoming the “top public corporation creating a city of happiness,” the members of the organization became determined to contribute to raising the quality of life in our communities and improving the welfare of the citizens of Gyeonggi-do Province. Moreover, mid- and long-term management objectives such as maintaining the loan ratio to below 200% and achieving the highest customer satisfaction rate.

The declaration ceremony was held with the aim to inform the executives and employees of the need to establish a new vision in response to the changes in the external environment, which include the inauguration of the new government administration, as well as the necessary changes in the business direction reflecting the changes in the development project paradigm.

The ceremony kicked off with video messages from Nam Gyeong-pil, the Gyeonggi-do Provincial Governor, Kang Deuk-gu, the Chairman of the Gyeonggi Provincial Assembly, as well as partner firms and Gwanggyo residents, who shared what they expected from GICO. This was followed by the recitation of the vision and objectives and pledges by the executives and employees in attendance.

– Shift in the paradigm of development projects from large-scale new town construction to urban renewal

At the ceremony, it was declared that the focus of development projects will shift from the construction of new towns to urban renewal, from government-led and supplier-oriented development to user-oriented development, from large-scale projects to small, medium and high potential projects, and from simple development to advanced and convergence projects. One of the measures implemented to achieve these objects, GICO signed an agreement with Incheon City Government in relation to the comprehensive plan for regional development on January 27.

GICO also selected 4Cs as the core values: Promoting “Creativity” to become the top corporation in its field; “Customer-first”; Undertaking “Challenges” in response to changes; and customer trust and “Communication.” These core values will become the basis on which the new vision and mid- and long-term management objectives are to be realized.

CEO Choi stated, “Government policies and development projects are undergoing rapid changes, which means GICO needs to change its business strategies and operating system just as swiftly. For this purpose, all of the members of the organization should strive toward the same direction and invest greater efforts to resolve the current local issues for Gyeonggi-do Province and its citizens.”